Woah, it’s been awhile since I last posted some design work. Well today I’m here to rectify that and hopefully you’ll be seeing a lot more in the coming months.
In February, Lauren of Seventeenth & Irving reached out to me and asked if I’d be interested in designing her logo. Of course I said yes! Her blog is one of my favorites so I was practically jumping for joy.
Lauren was a breeze to work with. Armed with a Pinterest board filled with inspiration, she had a clear vision, which made the design process that much easier.
Here’s a look at some of her inspiration:
Based on her vision, I created a couple drafts, but one design clearly stood out. Luckily we both agreed on a winner:
The end result was simple, yet modern. It compliments the aesthetic of Seventeenth & Irving quite nicely, I think.
I’m so happy with how it turned out. Thanks Lauren for having me take part in your redesign!
To see it in action on Lauren’s site, click here.
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